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What Sentences to Avoid in Email Marketing?
Time and again, marketers send emails that don’t connect with customers. And why this happens? It’s due to instances where marketers state sentences that don’t go down well with recipients. So, what should one do? You should list out those […]
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Top Ecommerce Platform for Small Businesses
The ecommerce business is growing rapidly. With this, companies have a huge responsibility to choose the right platform that could make their process easier and seamless. Small companies with a limited budget need to choose the right solution to have […]
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The ground-reality of email marketing
Email marketing is the lifeline of the entire marketing strategy. This oldest form of marketing helps an organization achieve its goals. How does it do so? The process is easy to implement and connect with customers on time. The instant [...] Read more -
Insights to Understand a B2B Buyer
A B2B buyer is a buyer making a purchase decision on behalf of the company. It follows a series of events and processes before the final purchase is made. Find the below infographic for more details: 1. B2B buyer comprises [...] Read more -
B2B Content Marketing Stats, Trends and Budgets
B2B content marketing is necessary as it helps to outreach the global audience. As a marketer, one has to balance three elements in content marketing i.e. engagement, relevance, and high quality. This helps the Decision Makers to execute the right […]
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10 B2B Marketing Trends we’re Thankful for this Year
It’s Thanksgiving! We, as a marketer, consider this as an ideal time to thank all the B2B marketing trends that brought us on several fronts with positive results. Be it content marketing or voice search; these trends have helped most […]
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Email Marketing Automation Boosts Your ROI
Executing an email campaign is time-consuming. Especially, crafting and designing an email every day isn’t just sustainable. A right email marketing automation platform helps you in this area. It frees up a lot of your efforts and also ensures you […]
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B2B Demand Generation Myths [Infographic]
Have you ever heard that mere collection of leads is of no use for your business? Or static approach is a safe game for demand generation? These are all myths whirling around about B2B demand generation. There are still a […]
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Quality Data is a Goldmine for B2B Lead Generation
Every business professional wants to make most of their time and budget. Unfortunately, they overlook the data goldmine underneath their nose while chasing new prospects or investing in new platforms. If you are one among them, get rid of all […]
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Know How These 10 Tech Giants Make Money [Infographic]
There are some most valuable publicly-traded technology companies in the world earning billions of revenue every year. No doubt, these tech giants have excellent products and incredible services. To be more precise, they also have a well-structured business model that […]
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