b2b marketing

Direct marketing tips

10 Best Direct Marketing Tips for B2B Marketers

Posted On: Aug 07, 2019
Posted By: John Duff
  • B2B Direct Marketing Tips, b2b marketing, Direct Marketing Tips,

Direct marketing approaches produce an excellent result when executed properly. But surprisingly, most of the businesses fail to reap the desired outcome out of it. If you are one among them, you may wonder why it hasn’t worked for you as expected. There might be several reasons for your direct …

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memorial day

Don’t Make these Marketing Mistakes on Memorial Day

Posted On: May 22, 2019
Posted By: John Duff
  • b2b marketing, Marketing Mistakes on Memorial Day, memorial day,

Memorial Day, which was known as “Decoration Day,” commemorates the brave men who have sacrificed their lives while servicing the nation. Every year, this day is observed on last Monday of May and is a federal holiday. If you own a business or running an organization, you should keep track …

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Women and Tech: Will It Make Any Difference if She Takes Half of Work Force?

Posted On: Nov 27, 2018
Posted By: John Duff
  • b2b marketing, marketing, Tech Marketers, Technology Marketing, Women and Tech, Women and Technology, Women tech,

Despite the progress made by the women in various fields, there are certain professions where they still lag. You can find only a few percentages of the women in the technology segment wherein most of the lead roles are taken up by men. According to a report by the National …

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Interesting-facts

10 Interesting Facts About Thanksgiving, Black Friday, and Cyber Monday You Might Not Know

Posted On: Nov 19, 2018
Posted By: John Duff
  • b2b marketing, Black Friday, Business, Cyber Monday, Holidays Interesting Facts, Interesting Facts, Thanksgiving Day,

The holiday season has already begun. You like it or not; you will find crowds in every shop bargaining for the stuff they love to own. Be it Thanksgiving, Black Friday, or Cyber Monday, people get a little crazier about shopping deals. Also, marketers use this as the right opportunity …

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Facebook Tricks

Top 5 Facebook Tricks Every B2B Marketers Must Know

Posted On: Oct 04, 2018
Posted By: John Duff
  • B2B marketers, b2b marketing, Facebook Tricks, social networking,

Facebook is one of the most popular social networking applications with the maximum number of users worldwide. It is used as a medium to connect millions of people across various regions. Likewise, businesses also utilize it to reach their target market quickly and easily. With a bundle of features to …

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Follow 6 Winning Trends To Boost B2B Lead Generation

Posted On: Aug 03, 2018
Posted By: John Duff
  • b2b, B2B Lead Generation, b2b marketing, Lead Generation, Marketing Strategy,

If you are a marketer, you might have struggled to generate the quality leads for your organization. Lead generation is not a cakewalk for most of us.  The ever-growing challenging B2B environment makes the task still more complicated than before. Hence every business must embrace the new techniques in their …

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Book More Sales Meetings With Prospects

Book More Sales Meetings With Prospects: 10 Tricks To Follow

Posted On: Jul 10, 2018
Posted By: John Duff
  • b2b marketing, Business Strategy, Marketers, Marketing Strategy, Sales Marketing, Sales Meetings,

To succeed in any business, you need to have a proper set of strategies. And, the approach picked by you should always speak about the revenue, target market, customers, cost, and resources. But most importantly, it should have the ability to drive the attention of prospects industry-wide. Prospects play an …

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B2B Data Provider

5 Things to Consider When Choosing a B2B Data Provider

Posted On: Mar 15, 2018
Posted By: John Duff
  • b2b, B2B Data Provider, B2B marketers, b2b marketing, Business,

These days, Data is the talk of the B2B marketing town. And investing in data that is good is the major priority of most of the B2B marketers. However, the job is really a tough one. To gather customer data that is actionable, analytical, and measurable; many companies often rely …

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call to action

4 Tips to Create the Best Calls-To-Action for B2B Lead Generation (with examples)

Posted On: Feb 27, 2018
Posted By: John Duff
  • B2B Lead Generation, b2b marketing, Calls to action,

The motive of calls-to-action is simple. They guide your visitors about what actions to take, and they help you in generating more leads. This is the reason CTAs are an important part of any online marketing strategy. But, the success of your next call-to-action relies on one question– Is it …

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User generated Content

How to Target B2B Customers with User-Generated Content Marketing?

Posted On: Jan 18, 2018
Posted By: John Duff
  • b2b marketing, User-Generated Content Marketing,

Did you know that 93% of consumers find User Generated Content to be helpful when making a purchasing decision? (Source: AdWeek) User Generated Content is the practice wherein your users or clients create content for you, and you just have to organize the collected content to publish on your website …

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