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b2b

IBM [Case Study]

IBM, popularly known for providing market-leading services, and proven solutions used Thomson Data’s mailing list to promote competitive analysis and…

Oracle [Case Study]

Oracle, a humongous technology firm, serves 400,000 customers including 100 of the Fortune 100. The company believed in delivering the…

The New Adventure of Content in the Sphere of B2B Work

Here comes the jingle of content against the misconception that B2B blogs can’t be successful or interesting-“Be interesting and get…

Predictive Analytics – The Roadmap for B2B in 2016

This article is all about the insights that focus on how Predictive Analytics help boost B2B Business Performance. Big data…

Email Marketing [White Paper]

Most of the B2B companies use email marketing to contact their prospects and customers around the globe. It is not…

Case Study – Experian

Experian, a global leader in providing analytical tools, information, and marketing services to organizations and customers, utilized the power of…

Case Study – SugarCRM

SugarCRM, pioneering the space of customer relationship management, is known for providing the best web application to the world. With…

How to Improve ROI Through Sales Leads

In this B2B marketing era, Return on investment (ROI) is the top priority on everyone’s agenda. At the bottom line,…