Resources - Recent High-quality Articles from Thomson Data

- Jun 22
- John Duff
The Impact of Data Accuracy [White Paper]
- Accuracy of Data, b2b marketing, Business, Data Accuracy, Data Quality, marketing, whitepaper
Data forms a critical role in every business. Be it a small scale or a large enterprise, the accuracy of data helps the companies in their decision-making process. Especially marketing and sales department involves considerably in obtaining the right data [...] Read more
- Jun 22
- John Duff
Social Media Marketing Seminar by National Seminars Training
The Social Media Marketing, organized by the National Seminars Training will take place from 22nd June to 23rd June 2016 at the Springhill Suites in Chesapeake, USA. The conference will cover areas like what is social media, why is it […]
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- Jun 21
- John Duff
How to Boost Software Sales
- Software Sales
As live networks become more and more a part of our everyday lives, the potential for software sales will reach almost limitless proportions. The next 50 years or so will see a tremendous rise in the use of software applications […]
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- Jun 21
- John Duff
Understanding the Global Petrochemical Industry
The Understanding the Global Petrochemical Industry – Houston, June, organized by the IHS Inc. will take place from 21st June to the 23rd June 2016 at the 1401 Enclave Parkway Suite 500 Houston, Texas 77077 USA in Texas City, USA. […]
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- Jun 15
- John Duff
6 Questions for B2B Search Marketing Success
- B2B Search Marketing
The B2B marketing is enhancing day by day in every aspect by providing opportunities for the marketers for implementing new marketing trends and technologies. A successful search marketing program is the part and parcel of B2B marketing whether it is […]
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- Jun 01
- John Duff
CME Congress
The CME Congress, organized by the Society for Academic Continuing Medical Education will take place on 1st June 2016 at the University of California, Berkeley in California City, USA. The conference will cover areas like advancement of continuing medical education […]
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- May 24
- John Duff
SMARKETING, the smart marketing = Sales + Marketing
- b2b marketing, Business, marketing, Sales
Historically speaking, sales and marketing have always had an ambiguous relationship. In the past, sales and marketing had most often misunderstanding over what makes a qualified lead, When Sales used to complain that the pipeline is blocked with low-quality leads, [...] Read more
- May 19
- John Duff
The New Adventure of Content in the Sphere of B2B Work
- b2b, b2b marketing, content
Here comes the jingle of content against the misconception that B2B blogs can’t be successful or interesting-“Be interesting and get the interested ones!” This couldn’t be farther from the truth; especially where content is considered to be the soul of […]
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- May 10
- John Duff
10 Questions Every Marketer Must Ask To Qualify Inbound Prospects
How well do you qualify as a B2B sales person? Are you making the right impact educating the clients? Kick starting a relationship and creating a selling point is an aging approach that most marketers are doing away with in [...] Read more
- May 03
- John Duff
7 Questions to focus on Social Media for B2B Marketing
- b2b marketing, Social Media
Social Media is MORE transformative for a B2B company. B2B has a smaller potential customer base as well as a higher average price point and a customer decision funnel that is more influenced by word of mouth and reputation. 1. […]
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