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- Jan 12
- John Duff
Track Offline Objectives: Optimize Online Standard for Best Results
Measurability is every digital marketers dream as the drive towards measurability has led to the birth of entire industries. First ad servers, then web analytics packages and then attribution vendors and is you have bulky budget to spend with a […]
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- Jan 12
- John Duff
5 Simple Tips to Start With StumbleUpon
It’s known that the majority of small business owners and leaders are focused on Facebook, Twitter and LinkedIn as the primary social media sites to promote their services and products. May be they are right, but one site that is […]
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- Jan 12
- John Duff
Content Promotion: Best Practices to influence B2B Marketing
Content Promotion is an important part of any B2B marketing strategy, as the content that is created is only valuable if the right audience is actually seeing it, reading it and most importantly sharing it. Creating good content alone cannot […]
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- Jan 12
- John Duff
7 Contextual Advertising Tips To Power Your Campaign
Search engine marketing is on the rampage with more and more companies aggressively bidding on highly targeted keywords and more and more Google shareholders laughing all the way to the bank. And within the great algorithmic confines of SEM one […]
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- Jan 12
- John Duff
Contest Marketing: The New Theory for Creating Brand Buzz
Starting your business gives a lot to think about and delay is expected with countless issues to be taken care of, creating an exclusive brand lurks somewhere in your hindsight but takes helluva of time to get implemented. Contest Marketing […]
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- Jan 12
- John Duff
2013!! Import New Ways To Keep Your Customers Happy!
Its 2013 and still Pareto's principle holds true, just a refresh 80% of your business comes from 20% of your customers. Knowing that only a small amount of customers keep your business sailing smooth, it is prudent to import new [...] Read more -
- Jan 12
- John Duff
Ending The Dilemma Of Lapsed Email Subscribers
Lapsed email subscribers are the biggest dilemma for any marketer today. The decision of which contacts should be kept and which ones should be deleted from the list depends completely on your current business propositions and future plan of expansion but […]
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- Jan 12
- John Duff
Drip Marketing: What & What-NOT To Do When Trying To Ride The Wave
With the internet throwing up a plethora of new advertising channels and engagement avenues, it’s time to take a look at what you need to do in order to stay at the top of your game. One way to keep […]
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- Jan 12
- John Duff
Email Marketing – How To Find And Captivate The Perfect Target Audiences
Highly targeted marketing is, more often than not, a double-edged sword. The power to use data correlation and analytics to isolate the perfect markets is very appealing. However, data can only deliver so much. The rest is human insight followed […]
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- Jan 12
- John Duff
5 Deadly Email Marketing Mistakes To Avoid
If your email campaign is achieving the desired results then you do not need to read the following article. But if your emails are not working perhaps you need to read this article as it just might help you. Email […]
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