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- Jan 13
- John Duff
B2B Marketing Event: The Old Has Not Lost The Hope!!
B2B marketers are running the risk of taking face to face interaction to a back seat and get more involved in the world of online interaction. But event marketing has not lost all hope and there is great deal of […]
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- Jan 13
- John Duff
7 Smart Marketing Tips to Convert Leads into Sales
Here are 7 marketing tips for brilliantly converting your leads to conversions. 1. Set Goals and Pay Attention to Conversion Rates If you are unversed in sales sphere and are exploring ways to knock doors of the prospective leads, then […]
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- Jan 12
- John Duff
Web 2.0 For The Mobile Marketer
Web 2.0, a phrase coined by O’Reilly Media in 2004, refers to a perceived second-generation of Web-based services – such as social networking sites, wikis and communication tools – that emphasize online collaboration and sharing among users. Web 2.0 websites […]
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- Jan 12
- John Duff
Webinar: Make it Your Marketing Friend
If you want to bring in more business, then which way you want to go? First option would be running after the people and convincing them, and second make the business come to you. I guess second one is preferable! […]
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- Jan 12
- John Duff
Why Outbound Marketing Is On The Wane
Television commercials, radio commercials, print advertisements, direct mail, telemarketing and trade shows used to be an effective method to reach customers. These methods, known as outbound marketing, would push out self-promotional content in the hope of attracting new business. Then […]
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- Jan 12
- John Duff
Viral Marketing – 5 Ways To Create Killer Content!
When you decide to go viral, content is, without a doubt, king! You must create priceless content that does more than simply engage a reader – it’s got to make them want to spread it around, because honestly, you spread […]
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- Jan 12
- John Duff
ComScore Video Metrix: Google Rules!
Internet analytics company comScore has just released the latest data from its Video Metrix service, a comprehensive viewing intelligence platform that provides transparent and end-to-end video measurement in the online video marketplace. The data that was released last month showed […]
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- Jan 12
- John Duff
6 Undisclosed Truths of Successful Leaders
First of all very thanks to all of you for reading and giving tremendous response to my previous article; Your response made me feel that leadership and leading a team is one of the biggest challenges for any company. So, […]
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- Jan 12
- John Duff
Transactional Selling Vs. Consultative Selling: 4 Key Differentiators
So all you slightly over-eager sales reps out there, here you go: I give you the definitive guide to differentiating transactional and consultative sales. 1. How They Buy Transactional customers make up the vast majority of one-time purchases and a […]
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- Jan 12
- John Duff
Trade Shows: Time to Light Up your Skills
Trade show is one of the marketing procedures where there is a chance of displaying your products and services at the same and that also on a bigger stage. Though, the practice has not got phenomenal response yet the investors […]
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