-
- May 24
- John Duff
SMARKETING, the smart marketing = Sales + Marketing
Historically speaking, sales and marketing have always had an ambiguous relationship. In the past, sales and marketing had most often misunderstanding over what makes a qualified lead, When Sales used to complain that the pipeline is blocked with low-quality leads, [...] Read more -
- May 19
- John Duff
The New Adventure of Content in the Sphere of B2B Work
Here comes the jingle of content against the misconception that B2B blogs can’t be successful or interesting-“Be interesting and get the interested ones!” This couldn’t be farther from the truth; especially where content is considered to be the soul of […]
Read more -
- May 10
- John Duff
10 Questions Every Marketer Must Ask To Qualify Inbound Prospects
How well do you qualify as a B2B sales person? Are you making the right impact educating the clients? Kick starting a relationship and creating a selling point is an aging approach that most marketers are doing away with in [...] Read more -
- May 03
- John Duff
7 Questions to focus on Social Media for B2B Marketing
Social Media is MORE transformative for a B2B company. B2B has a smaller potential customer base as well as a higher average price point and a customer decision funnel that is more influenced by word of mouth and reputation. 1. […]
Read more -
- Apr 28
- John Duff
7 reasons as to why to pay attention to Facebook for your B2B in 2016?
The sheer numbers of users, the engagement levels(if done right) as well as the targeting possible for paid placements is turning Facebook, as the most powerful platform in social media. In the B2B arena, marketers said they used the top-two […]
Read more -
- Apr 27
- John Duff
Online Search-empowering people & organizations
Online search technology has an immense impact on how we behave and get things done at work, at home, and progressively while on the go. It empowers people and organizations in every corner of the world. A world without search [...] Read more -
- Apr 22
- John Duff
How to Choose Best Mailing List Broker?
Direct marketing is an effective way to connect with potential customers in a measurable way. Mailing lists could win or break your business. It is the single most important tool to contact the people who will increase revenue. Building the […]
Read more -
- Apr 22
- John Duff
Upcoming Services Offered by Thomson Data
Services Thomson Data, a global leader in direct marketing solutions is now starting world class services in the following categories at reasonable rates; • Search Engine Optimization (SEO): You should definitely look for a high quality service provider like us […]
Read more -
- Apr 22
- John Duff
Brand Integrity – Regaining the Power of Value!
Building a strong brand for your business is one of the biggest endeavors and decision you will make. The digital world is constantly evolving and as it does, marketers are increasingly being faced with the concept of maintaining and maximizing […]
Read more -
- Apr 22
- John Duff
B2B Lead Management Techniques – Moving Beyond Prospecting
Marketing is growing and past are the days when most of the success was built around traditional tactics and measurements like traffic and conversion rates through single channels. Especially lead management has managed to take leaps and bounds in terms […]
Read more
- 4512 Legacy Drive, Suite 100, Plano, TX 75024
