Hot Social Media Marketing Trends of 2014 [Infographic]
Every industry in the world can use social media platforms to increase awareness of their products and services, which in…
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A Short Guide to make Loyal Customers
Customer loyalty is all about attracting the right customer, getting them to buy, buy often, buy in higher quantities and…
11 Essential Off-Page SEO Tips and Tricks
The world of SEO is getting hotter by the day and the competition is absolutely unforgiving. Given the number of…
Role To Play: Sales Development Rep in B2B Marketing
Every experienced marketer would commit on the synthesis that should exist between Sales and Marketing to build a dynamic performing…
Promotional Content for Marketers
Recently, a survey was conducted by marketing Sherpa where it revealed the perception of technology buyers for email-offer content. Along…
Paid Placement Strategy
Sponsored listings or paid placement refer to a search engine advertising portal that allows marketers to place ads or listings…
Multi Channel Marketing
When using an MCM strategy, the biggest returns you're likely to see are in terms of efficiency and customer interaction,…
Microsite Building Steps
A website generally has a whole lot of information to deliver – you've got to display company literature, product and…
The 6 Most Meaningful Metrics In B2B Social Media
Given the storm social media marketing has thrown up over the past year, it's no surprise that many folks have…
Managing Brand Reputation
It's been a while when marketers try to track the existence of brand prominence. BRM is a primitive concept with…