While data-driven insights are gaining attention from organizations, C-level executives are increasingly taking keen interest in exploring how data analytics translate into business value.<\/p>\n
According to the special report by Economist Intelligence Unit (EIU), C-level executives have overwhelmingly positive attitudes towards big data and have high hopes on the way it will transform their business functioning.<\/p>\n
Given below are some of the segments that were highlighted in the report.<\/p>\n
Executives Are Positive About Big Data<\/strong><\/p>\n The report has revealed the number of participants included in the research, but it has shown that the majority of the executives agree that big data has a vulnerable role to play in the organization\u2019s future. The survey has also revealed that, about 48% believe big data is a useful tool, whereas 23% agree that big data will revolutionize the way businesses are managed.<\/p>\n But, when questioned specifically, as to, how big data analytics can guild decision-making: it was revealed that the biggest priorities were to increase sales (84%), improve efficiency (78%) and build customer loyalty (73%).<\/p>\n Executives Agree That Big Data Solutions Are Needed<\/strong><\/p>\n Furthermore, about 67% of the executives said that their business functions would be substantially increased with an improved access to big data. Meanwhile, 75% of them feel completely satisfied for their level of understanding big data and are confident about its positive changes in the future of their organization.<\/p>\n The most interesting aspect of the report is that, a majority of them said that they would like to educate themselves about the technology behind big data tools.<\/p>\n Customer Processes Are Biggest Priority for Data Analytics<\/strong><\/p>\n The most important areas that executives are interested in were in targeting customer insights and targeting (42%), financial planning and analysis (32%), sales and order fulfilment (29%).<\/p>\n Lack of Understanding and Lack of Agreement about Big Data have become the Primary Barriers to Implement Big Data<\/strong><\/p>\n When asked about, what\u2019s stopping them from implementing big data in to their business, 35% replied saying that they lack understanding how to apply big data. Whereas, another 33% said, they lack financial resources.<\/p>\n Resources: <\/strong> <\/p>\n","protected":false},"excerpt":{"rendered":" While data-driven insights are gaining attention from organizations, C-level executives are increasingly taking keen interest in exploring how data analytics translate into business value. According to the special report by Economist Intelligence Unit (EIU), C-level executives have overwhelmingly positive attitudes towards big data and have high hopes on the way […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"single-articles.php","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":null,"ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":null,"stick-header-meta":"","header-above-stick-meta":null,"header-main-stick-meta":"","header-below-stick-meta":null,"astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1182,1],"tags":[849,1202],"yoast_head":"\n
\n<\/strong>https:\/\/www.domo.com\/blog\/2015\/02\/how-c-level-executives-really-feel-about-big-data\/
\nwww.thomsondata.com<\/p>\n