Email Marketing: A Small Business’s Best Friend
With all the hype around social media strategy, email marketing is often neglected by B2B marketers. Though email marketing is something of a token of yesteryear, it holds a prominent part of the small business marketing toolbox to drive more […]Read More
6 Top Tips To Make A High Impact Email Subject line
The matter line or the headline of your email marketing is very same to the headline of any newspaper. Like a newspaper headline, the subject lines also perform the same function as a headline by attracting attention and getting your […]Read More
14 Ideas That Helps In Growing Your Email List
The bad news is your email contact changes as people in your list change jobs from one company to another. It is impossible for you to know about it. You are in an illusion that your email list is perfect […]Read More
Top 6 Ways to Make Your B2B Email Newsletters Worthy of Attention
Undoubtedly, email marketing is the most effective and affordable tool for marketers who want to communicate with prospects, leads, current customers, and past customers directly through their inbox at a time convenient for them. Helping business owners and consumers stay […]Read More
Why Followers Leave Brand On Social Media?
A customer’s perception is the goal of most modern brands. The demography response matters to provide high-quality products successfully at competitive pricing. Audience’s response to stimulation can bring to table the attention that most social media marketers desire. The social […]Read More
How Does Quality Customer Service Impact Your Business?
In any business, it is quintessential to have a responsive customer service. The attitude towards clients delineates a company’s posture. Selling top features to well-paying customers is one part of the business. But evaluating user experience through feedbacks is a […]Read More
How To Make Best Use Of Influencer Marketing?
Until recent times, marketers have hogged the limelight through influencer marketing. But, somehow the jollification short-lived due to contradictions between marketers and influencers. Many feel they have lost a significant fortune to influencers without noteworthy gain. But, there is no […]Read More
The 7 Leading Social Media Trends for 2016
2015 marked some significant shifts in how local businesses used social media for marketing, many of which continue in 2016. Below are the top seven trends in social media what local businesses can do to get their marketing message out […]Read More
The Top 6 Must-Know Strategies to Write Intriguing Newsletters
A frequently published B2B email newsletter predominantly impacts B2B digital marketing strategy. Newsletters are the cost-effective if ineffective, option to nurture prospects and help manage a relationship over a client’s lifetime. The B2B newsletter commonly serves multiple purposes, including: • […]Read More
Digital Marketing & U.S. Presidential Election
You wonder, what does the ongoing U.S. presidential election teach us about email marketing and deliverability? (Please note – this is not a political positioning communication on behalf of Act-On, but about what the ongoing U.S. presidential election teaches us […]Read More